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ClickGUARD vs TrafficGuard:

Don’t get stuck in TrafficGuard, move forward and get ahead with ClickGUARD

Cutting edge click fraud solutions require staying ahead of threats in this fast-evolving and dynamic industry. ClickGUARD, as the industry leader, is always one step ahead to protect your campaigns no matter what, and rest assured we won’t leave you stuck in traffic playing catchup.

What to consider when comparing ClickGUARD vs. TrafficGuard?

Can I get help when I need it?

Getting in touch with customer support should be accessible, simple, and easy, with ample resources at your fingertips to help you get the answers you need, when you need them. The best click fraud solution providers are available to help 24/7 when you need it, with just a click.

How big is their user base and their network?

When browsing click fraud platforms, it’s crucial that the provider has access to millions of data points to analyze and detect new developing threats even before they affect your account. The larger the network, the faster new and developing threats can be identified across accounts and mitigated for you.

Are they leading or following the industry?

Getting in touch with customer support should be accessible, simple, and easy, with ample resources at your fingertips to help you get the most from your campaigns. Ask about 24/7 online, email, chat, and phone support.

Features & Value

Features

TrafficGuard

Advanced & Granular Reporting (Scheduled & On-Demand)

Bot Detection

Automated Blocking

Only on IP exclusions

Device Tracking

No device ID

IP Threat Mitigation

GDN Placement Mitigation

GEO Threat Mitigation

No custom settings

VPN/Proxy Mitigation

Behavior Analysis Mitigation

Intense Threat Mitigation

Dedicated Analyst Advisor

Yes (on Pro plan)

Only available on request, with an expensive custom plan

Unlimited Campaigns

Customizable Protection Settings

Pricing

A 3-tiered pricing plan, ranging from $74 per month (fixed plan), to $199 per month (Pro plan, for $15,000 ad spend). That’s it.

A 3-tiered pricing plan, ranging from $74 per month (fixed plan), to $199 per month (Pro plan, for $15,000 ad spend). That’s it.

2% of your Google Ads spend – so to protect a typical Google Ads spend of $15,000 per month would cost $300. No economies of scale possible.

2% of your Google Ads spend – so to protect a typical Google Ads spend of $15,000 per month would cost $300. No economies of scale possible.

ClickGUARD.Trusted by over 5000 global category leaders

Comparison Details: ClickGUARD Vs. TrafficGuard

ClickGUARD – Not just click fraud protection.

More flexibility. More data power. More transparency.

Advanced features. Ultra-security for your Google Ads.

Refined bot mitigation. Even for the most advanced botnets.

Google Ads Reporting, A Ride Smoother than Ever.

A pricing plan to fit you like a glove.

ClickGUARD – Not just click fraud protection.

Cleaner traffic = higher ROAS. ClickGUARD is a PPC optimization tool that allows you to identify and exclude low-quality traffic and increase your ROAS – and protect your Google Ads from click fraud, invalid traffic, and bots.

More flexibility. More data power. More transparency.

Next-generation threat analytics, combined with intelligent rule-free filtering means advanced, customizable mitigation at the flick of a switch.

Our PPC reporting tools provide the insights you need to understand the sources of your traffic – and to optimize every layer of your Google Ads account based on what you’ve learned.

Advanced features. Ultra-security for your Google Ads.

We don’t just block fraudulent clicks: we protect your Google Ads campaigns from click fraud attacks to help you make sure every cent you spend on your PPC goes to showing your ads to the right people. To this extent, we will provide you with a series of advanced click fraud protection features, such as:

Assigning a unique device ID to any machine used for fraudulent activity - regardless of how it's disguised.

Automatically identifying and instantly filtering IP addresses and address ranges that are flagged as suspicious.

Detecting the geographical location of suspicious activity and exclude traffic by country or global region, according to your preference.

Recognizing the proxy servers fraudsters and botnets hide behind.

Providing you with a means to respond ultra-quickly to accelerated and intense click fraud activity to limit damage in the event of a malware attack.

Providing you with advanced placement mitigation to help you make sure your Display ads are shown in the right places.

Shape your PPC protection to suit your industry needs and threat profile. Include or exclude clicks, using toggle-on/off parameters and an easy-to-use protection aggressiveness scale, to help avoid false positives.

Refined bot mitigation. Even for the most advanced botnets.

ClickGUARD offers unique, customizable bot mitigation features to identify, analyze, and exclude non-human users from your ads. Although sophisticated bots are trained by AI to mimic human behavior, our tool recognizes similarities and indiscrepancies in these behavior patterns.

Every click is assessed according to a wide range of factors (not just its IP) – and those with a high bot probability are blocked. We will also provide you with information on how likely every click is to be a bot, so you can gain a better understanding of how the blocking happens – and make better decisions for your Google Ads campaigns.

Google Ads Reporting, A Ride Smoother than Ever.

Tired of copy-pasting endless data into reports – all while a million other tasks are piling up on your to-do list? We’ve made reporting easier than ever. In just a couple of clicks, you can generate automated reports, on-demand or recurrently. That easy. No more stressing out five minutes before those big meetings. No more human error. Just pure efficiency and clean data, beyond Google’s black box.

A pricing plan to fit you like a glove.

No matter what pricing plan you choose, you can rest assured that you will receive full PPC protection at every level of your account, no matter how many ads or campaigns you're running.

Accounts on our scaled packages gain 24/7 access to their own recognised cybersecurity expert, to help you get the very best results from your ClickGUARD partnership.

ClickGUARD vs TrafficGuard?

It’s not even a question. Our data, expertise, readiness to answer any questions, expert & responsive customer support, and incredibly user-friendly UX are all major winners.

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