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ClickGUARD vs Lunio:

Lunio Can’t Guard Your Clicks Like  ClickGUARD

Click fraud is already frustrating and costly—don’t let your solution provider keep you in the dark. ClickGUARD’s 360° transparency gives you full visibility into how your ad budget is protected. Lunio’s black-box approach? You deserve better.

What to consider when comparing ClickGUARD vs. Lunio?

How transparent is the solution?

Data-driven marketing requires clarity, and that can only come from transparency. Avoid black box solution providers like Lunio that fail or refuse to explain exactly how their solution works. With ClickGUARD, detailed data on what’s happening behind the scenes of your campaigns is available on real time, keeping you fully informed.

How responsive is customer support?

Getting in touch with customer support should be accessible, simple, and easy, with ample resources at your fingertips to help you get the most from your campaigns.

Are you locked into a long-term contract?

Long-term contract requirements are a red flag, especially if you haven’t verified consistent long-term benefits. ClickGUARD offers flexible month-to-month plans with quantifiable guarantees, so you’re never locked into a one-sided deal.

Is it flexible and customizable?

No two accounts face the same threats. ClickGUARD provides highly customizable solutions tailored to your industry, campaign structure, geography, and threat level—something Lunio simply can’t match.

Features & Value

Features

Lunio

Click Fraud Prevention for Budget Savings & ROI Maximization

Advanced

Basic

Search Campaign Protection

Display Campaign Protection & Exclusions

Advanced & Granular Reporting (Scheduled & On-Demand)

Shopping Campaign Protection

Advanced Bot Protection

Basic

Invalid Traffic Protection

Realtime Click Processing

Click Tagging

Real Time Blocking

Accountable, Transparent Data

Bot Probability Computation

Blacklist Management

Limited

GEO-location Analysis & Protection

Legacy Exclusions Management

Control Over Protection & Optimization

Multi-Account Secure Access Delegation

Pricing

Transparent pricing model with both fixed and scalable options

Transparent pricing model with both fixed and scalable options

Quote-based pricing

ClickGUARD.Trusted by over 5000 global category leaders

Comparison Details: ClickGUARD Vs. Lunio

Budget Savings vs ROI Maximization

Realtime Blocking

Actionable Realtime Click Reports

Search, Display, Shopping, and Video Protection

Accountable, Transparent Data

Post-Click Behavior Analysis

Advanced GEO-location protection

Bot Probability Computation

Control Over Protection / Optimization

Multi-Account Secure Access Delegation

Advanced & Granular Reporting (Scheduled & On-Demand)

Pricing Model

Budget Savings vs ROI Maximization

As an advertiser, you want to do more than just “save money on PPC ads.” You want to get more and better traffic for your money. ClickGUARD focuses on ROI maximization, stopping all abusive, disruptive, and fraudulent clicks, while Lunio only deals with click fraud.

Realtime Blocking

When protective measures are triggered, ClickGUARD immediately initiates protective / optimization actions, to make sure your PPC account instantly benefits from your settings. We do not make exclusions in bulk and have no delays in applying both manual and automated exclusion actions.

Additionally, all exclusions are available in your Blacklist Management section and all actions are documented in your Google Ads Change History.

Actionable Realtime Click Reports

ClickGUARD shows real-time actionable data that can be immediately used to improve account performance. Every click’s health is analyzed and presented to you in real-time, so you can make smart decisions about your settings. Lunio, on the other hand, offers no such transparency.

With ClickGUARD, there are no delays to prevent you from taking immediate measures to protect your paid traffic in realtime.

Search, Display, Shopping, and Video Protection

ClickGUARD offers complete protection from fraudulent and wasteful clicks on Search, Display, Shopping, Video, Demand Gen, and PMax campaigns across the Google Display Network.

Everything is ready to be protected at the flick of a switch, so you can go about your day and focus on building and launching campaigns that work.

Accountable, Transparent Data

Lunio’s black-box system offers no transparency in terms of what they actually do to protect you from click fraud. ClickGUARD provides fully transparent data, with detailed insights into all system activity in real-time.

Got questions on what happens under the hood of our smart system? Challenge us, we’re more than ready to answer.

Post-Click Behavior Analysis

ClickGUARD performs full visitor behavior analysis after every click, measuring time spent on site, pages visited, interaction levels, bot probability, and more. Lunio PPC is simply counting clicks, with no direct post-click behavior analysis of what happens after the click arrives on your website!

Advanced GEO-location protection

ClickGUARD provides the most advanced fully relational GEO-location threat monitoring, detection, and reporting for discovery and management of rogue traffic sources outside of campaign-targeted zones. This real-time analysis and processing helps advertisers quickly identify and stop fraudulent, invalid, and abusive clicks from unwanted network locations that may be affecting both the campaign budget and overall account performance.

Bot Probability Computation

ClickGUARD calculates bot probability with precision, giving you the data you need to assess and adjust your campaign monitoring. Lunio offers no such feature.

No worries, we provide you with this kind of data, so you can assess whether or not certain triggers should be turned on or off on your campaign monitoring.

Control Over Protection / Optimization

With ClickGUARD, you get full control over what the system does. Configure our toggle on/off system to activate specific triggers, unlike Lunio’s mysterious machine.

Multi-Account Secure Access Delegation

ClickGUARD allows you to manage multiple Google Ads accounts from a single dashboard with true permission access and delegation control. Lunio PPC offers no such centralized management.

This allows for access control, management and delegation of sub-accounts from a centralized dashboard without compromising data privacy.

Advanced & Granular Reporting (Scheduled & On-Demand)

ClickGUARD’s system allows you to pull detailed reports on-demand or set up scheduled reports automatically. Lunio’s reporting capabilities pale in comparison.

Pricing Model

Lunio’s pricing is opaque and requires a custom quote, while ClickGUARD offers transparent, fixed pricing plans that scale with your needs.

With ClickGUARD, nothing is a guessing game.

We give you the control you need and a system that’s easy to use, transparent, and smart at the same time. No guesswork. No magic wands. Just years of experience, collected data, and customer-centricity. Check Lunio reviews and you will see the difference.

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